Kotányi’s Marketing-Driven Sustainability Success with Sonoco’s GreenCan®
Kotányi didn’t just launch a new spice range—it launched a marketing campaign built on sustainability and premium quality. By choosing Sonoco’s GREENCAN® packaging, Kotányi aligned its brand message with growing consumer demand for eco-friendly solutions, reinforcing its position as an innovator in the Austrian and German markets.
In this case study, you’ll learn:
• Practical insights for brands combining sustainability with strong market appeal
• How Kotányi integrated sustainable packaging into its marketing strategy
• The role of Sonoco’s GreenCan® in elevating brand perception
📄 Download the case study


